The Evolution of Good Ideas


artwork from Barabeke on flickr

Evolution works because it’s not afraid of its children dying. It’s constantly trying new ideas and new combinations of ideas, and a lot of them are really bad. For example, I have asthma and bad eyesight. Thanks evolution.

But evolution doesn’t care. And because its willing to throw so many failed ideas out into the world for testing, it comes up with a lot of good ones as well. Like the brain. Like those little hairs in your ears that keep you from falling over. Like the nuchal ligament on the base of your skull that keeps your head from flopping around when you run (just learned about that today).

Our own idea-making is an evolutionary process as well. But most of the time we hamstring it by holding back most of our ideas, waiting until we find one we’re almost certain will succeed. We’re afraid of our children dying, and maybe even more afraid of how it will reflect on us if they do.

But 2 billion years of R&D tells us that, when it comes to ideas, the more you try, the better. So release a few more into the world for testing. See what happens.

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